At his weekend concert in Alabama, Brantley Gilbert smashed a can of Bud Light and criticized its collaboration with transgender TikTok star Dylan Mulvaney, making him the latest artist to do so.
While performing at Indian Mountain ATV Park in Piedmont, a person threw a can of Bud Light at the singer who had stopped drinking. In response, the singer shouted, “F–k that!”
Before the concert, the singer broke a can on the stage floor. Then, a member of the audience threw a different brand of beer to the singer, which the singer liked.
Gilbert threw his drink to one of his bandmates while they played Queen’s “Another One Bites the Dust,” who then opened the can and drank it quickly.
“You ain’t got a hair on your ass if you don’t shotgun that son of a b—h,” Gilbert stated.
Gilbert seems to be joining other country musicians such as John Rich, Travis Tritt, Riley Green, and Kid Rock in a protest against Anheuser-Busch, the brewing company. Some of musicians, like Kid Rock, have even used cases of Bud Light for target practice to show their boycott.
Conservatives were upset when Bud Light sent beer packages with the face of Mulvaney, a well-known TikTok influencer who has over 10 million followers. They accused Bud Light of promoting “gender propaganda” and this caused a brew-haha.
Anheuser-Busch, the parent company of Bud Light, has stated that it stands by its choice to collaborate with Mulvaney.
Someone threw country star Brantley Gilbert a Bud Light while he was on stage.
His reaction was priceless 🤣
— Benny Johnson (@bennyjohnson) April 17, 2023
“Anheuser-Busch works with hundreds of influencers across our brands as one of many ways to authentically connect with audiences across various demographics and passion points,” a representative for the company stated.
“From time to time, we produce unique commemorative cans for fans and for brand influencers, like Dylan Mulvaney. This commemorative can was a gift to celebrate a personal milestone and is not for sale to the general public.”
Although Bud Light continued its partnership with Mulvaney, they seemingly addressed the criticism by releasing a new Budweiser ad on Friday that celebrated American pride and featured their beloved Clydesdale horse.
Many customers felt that the company’s effort to please its audience was unsuccessful. Critics believed that it was an act of desperation to try to calm the controversy.
On the same day, Brendan Whitworth, the top executive of Anheuser-Busch, released a statement breaking his silence: “We never intended to be part of a discussion that divides people.”
“We are in the business of bringing people together over a beer,” he stated.
Earlier this month, Mulvaney shared a video of herself singing Stephen Sondheim’s “No One Is Alone” from his famous musical “Into the Woods” as a response to her critics.
Mulvaney wore an Audrey Hepburn-style black and pink ball gown in the video, which was recorded during her celebration event at the Rainbow Room to commemorate one year of her womanhood.
“Thank you all for making me feel supported, I am not alone️️ #trans,” she wrote in the post.