Bob Barker, the iconic host of the television game show “The Price Is Right,” has passed away at the age of 99. Barker’s career began to shine when he was chosen to host the show in 1972. At the time, the show was struggling, having faced setbacks and network changes before landing on CBS. Barker’s charismatic presence breathed new life into the show, which continued to thrive even after his retirement.

Having spent over half a century in the television industry, Barker became a household name. He started his journey in 1956 as the host of “Truth or Consequences.” Barker’s unique ability to interact with contestants set him apart from other hosts who simply stood behind podiums. This quality contributed to his iconic status as a game show host.

Born in 1923, Barker’s early life was marked by tragedy when his father died in a workplace accident. He later attended Drury College (now Drury University) and graduated with a degree in economics. Barker’s broadcasting career took off when he started his own radio program, “The Bob Barker Show,” in California in 1950. This led to his entry into television, where he hosted “Truth or Consequences” for 18 years.

Barker’s most enduring role was as the host of “The Price Is Right.” The show, known for giving away prizes such as cars, became the longest-running daytime game show in TV history. Barker’s charm and wit endeared him to audiences, and he also hosted other events like the Miss Universe and Miss America pageants.

Despite his success, Barker faced controversy in 1994 when a former model from “The Price Is Right” accused him of inappropriate behavior. While the lawsuit was ultimately dropped, it tarnished his image briefly. Barker’s personal life also held its share of sadness, as his high school sweetheart and wife, Dorothy Jo Gideon, passed away in 1981.

Beyond television, Barker was known for his dedication to animal rights. He concluded each episode of “The Price Is Right” with the message, “Help control the pet population. Have your pets spayed or neutered.” He founded the DJ&T Foundation in 1995 to provide these services for pet owners. His passion for animal welfare stemmed from his early experiences on the show, where a fur coat was the first prize he gave away.

In 2013, Barker donated $1 million to move captive elephants from the Toronto Zoo to a sanctuary in California. He continued to impact the industry even after retirement, making surprise visits to “The Price Is Right” and maintaining his advocacy for animal welfare.

Bob Barker’s legacy as an influential game show host, animal rights activist, and beloved television personality will be remembered for years to come. His contributions to entertainment and his dedication to making a positive impact have left a lasting mark on both the television industry and society as a whole.