Confronted with the dilemma of your child wanting to make a daring transformation to their hair? From hairstyles that you think maybe regretted later, or as in Demi Lucy May Engemann’s case when her 5-year-old daughter came home from school saying she would like her hair dyed pink – what do you do?

To fulfill her daughter Maude’s wish, Engemann planned an unforgettable “girls day” at a local salon. Both mother and daughter enjoyed the experience together as they decided to lighten Maude’s hair with bleach blond highlights before dyeing it pink – just as she wanted! In addition, Engemann documented this special time by posting a video of their amazing girls’ day on TikTok for everyone to see.

@demilucymay_ Here’s your sign to say “yes” more 🥹 pure joy! ##HausLabsFoundation##momsoftiktok##mommydaughter##hairtok##utah##thatgirl##thatgirlaesthetic##girly##hair##momtok ♬ Love You So – The King Khan & BBQ Show

Viewers of the video applauded Engemann for her wonderful day spent with her daughter, expressing their admiration and delight. One person wrote, “Life is so short and this is so fun. This is for sure a core memory for her.”

Another said, “This is so precious. She’ll remember this forever.”

Unfortunately, not all feedback was positive. Despite Engemann’s positive intentions in creating a “special and fun bonding moment,” many trolls maliciously criticized her. One person said, “This is so cringey.”

Another person wrote, “My mom did this to me too and it took me 18 years to be comfortable and love my true self as a brunette again.”

Other individuals mentioned that Engemann could have gone for an alternative to give Maude pink hair, such as non-permanent dye or coloration with the help of chalk.

A multitude of people were inquiring, “Where’s the pink?”

After a few weeks, Engemann uploaded another video of Maude’s transformation—this time he dyed her hair pink in the comfort of her own home.

@demilucymay_ Replying to @rvth.21 the moment we’ve all be waiting for! Maude’s “stoked” 🥹💓 #ChevyEVSongContest #momsoftiktok #momtok #mommydaughter #hairtok #utah #utahcheck #pinkhair #blonde #thatgirl #thatgirlaesthetic #toddlersoftiktok ♬ Love You So – The King Khan & BBQ Show

And the grand finale? Fabulous pink hair!

@demilucymay_ Replying to @kenziesodre In her ✨unbothered✨ era 💗 #candycrush10 #hairtok #mommydaughter #pinkhair #toddlersoftiktok #thatgirl #thatgirlaesthetic #utah #utahcheck ♬ original sound – mitch

In a further video, Engemann responded to the outcry surrounding her choice to permit her daughter to dye her hair.

@demilucymay_ Replying to @christinamariedaniels #greenscreen ♬ original sound – DemiLucyMay

Finally, Engemann expressed her appreciation to “the haters.” Her video becoming so popular resulted in an influx of attention and a considerable amount of new followers.

@demilucymay_ I’d like to thank my haters and all of the mom shamers who worked relentlessly to get us where we are today. This one’s for you! 🥂 #FlexEveryAngle #mommydaughter #momsoftiktok #momtok #utah #thatgirl #hair #hairtok #girlmom #insideedition ♬ World's Smallest Violin – AJR

Is it acceptable to allow a 5-year old to lighten their hair with bleach as a “special and fun bonding moment”, or do you consider that inappropriate?